Bread Financial Holdings, Inc. (BFH)

Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, underwriting, and funding services for private label and co-brand credit card programs, as well as through Bread Pay partnerships. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs, and installment loans and split-pay products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread Pay, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products. Additionally, it offers retail and deposit products, primarily in the form of certificates of deposit and high-yield savings accounts, including traditional and Roth Individual Retirement Accounts. The company offers its products under the Bread, Bread Financial, Bread Cashback, Bread Rewards, Bread Pay, and Bread Savings brands. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was incorporated in 1995 and is headquartered in Columbus, Ohio.

Symbol
BFH
Exchange
NYSE
Sector
Financial Services
Industry
Credit Services
Market cap
$3.84B
52 week range
53.83 - 114.53

Valuation

Share price
$99.19 (close of 2026-09-23)
P/E (TTM)
7.57x
Price to book
1.14x
Price to free cash flow
1.75x
Enterprise value
$3.45B
Book value per share
$86.95

Price performance

PeriodChange
1 day-8.16%
5 days-7.86%
1 month-6.35%
3 months-4.43%
6 months+32.73%
Year to date+33.99%
1 year+62.47%
3 years+189.69%
5 years+24.61%
10 years-42.72%
All time+866.76%

Profitability and growth

Return on equity
15.57%
Return on assets
2.29%
Net margin
13.47%
EBITDA margin
40.21%
Revenue growth
0.18%
Net income growth
87.00%
Free cash flow growth
12.53%

Cash flow and balance sheet

Free cash flow yield (TTM)
57.13%
Net debt to EBITDA
-0.25x

Latest reported year

Period end
2025-12-31
Fiscal year
2025
Revenue
$3.85B
EBITDA
$1.55B
Net income
$518.00M
Earnings per share
$11.07
Interest expense
$854.00M
Shares outstanding
46.80M

Income statement by year

Period endRevenueGross profitNet incomeEPS
2025-12-31$3.85B-$518.00M$11.07
2024-12-31$3.84B-$277.00M$5.58
2023-12-31$4.29B-$718.00M$14.39
2022-12-31$3.83B-$223.00M$4.47
2021-12-31$3.27B-$801.00M$16.09
2020-12-31$577.20M$-1.50B$214.00M$4.47
2019-12-31$840.20M$-1.85B$278.00M$5.38
2018-12-31$960.10M$-1.58B$963.10M$14.01
2017-12-31$5.47B$3.01B$788.70M$11.31
2016-12-31$7.14B$2.86B$517.60M$5.88

Margins and returns by year

Period endGross marginNet marginReturn on equityReturn on capital
2025-12-31-13.47%15.57%-
2024-12-31-7.22%9.08%-
2023-12-31-16.74%24.61%-
2022-12-31-5.83%9.85%-
2021-12-31-24.48%38.40%-
2020-12-31-259.89%37.08%14.06%11.54%
2019-12-31-219.90%33.09%17.50%57.58%
2018-12-31-164.26%100.31%41.30%30.18%
2017-12-3154.89%14.41%42.51%31.59%
2016-12-3140.08%7.25%31.21%15.22%

Cash and debt by year

Period endCashDebt
2025-12-31$3.63B$4.31B
2024-12-31$3.95B$5.56B
2023-12-31$3.84B$5.29B
2022-12-31$4.02B$8.01B
2021-12-31$3.13B$7.44B
2020-12-31$2.83B$2.81B
2019-12-31$3.87B$2.85B
2018-12-31$3.82B$5.74B
2017-12-31$4.19B$6.08B
2016-12-31$1.86B$5.60B

Free cash flow by year

Period endFree cash flowStock-based compensation
2025-12-31$2.09B$56.00M
2024-12-31$1.86B$54.00M
2023-12-31$1.99B$44.00M
2022-12-31$1.78B$33.00M
2021-12-31$1.46B$29.00M
2020-12-31$1.83B$21.00M
2019-12-31$1.08B$55.00M
2018-12-31$2.56B$80.80M
2017-12-31$2.37B$75.10M
2016-12-31$1.92B$76.50M

Dividend history

Most recent payment
2026-08-31
Paid in the last twelve months
$0.92
Payment dateDividend per share
2026-08-31$0.23
2026-05-29$0.23
2026-02-27$0.23
2025-11-07$0.23
2025-08-08$0.21
2025-05-09$0.21
2025-02-14$0.21
2024-11-08$0.21

Investor relations

Next earnings report

Next confirmed report
2026-10-22
Consensus EPS estimate
$3.42

Past earnings dates

ReportedFiscal periodEPS estimate
2026-07-23Jun/2026$2.52
2026-04-23--
2026-01-29--
2025-10-23--
2025-07-24--
2025-07-23--
2025-04-24--
2025-04-23--

Filings and sources

Company website
breadfinancial.com
SEC filings
10-K, 10-Q and 8-K on EDGAR
Earnings calendar
All upcoming reports

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Price-to-earnings ratio · Discounted cash flow · Free cash flow · Earnings per share · Return on equity · Gross margin vs net margin · Reading a balance sheet · Debt and leverage · Dividend yield · Insider transactions and Form 4 · How to read a stock chart

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